Sonra = data

Sonra stands for many things but it literally means data … in Gaelic.

Well, being based in Dublin, it’s only fair that we took our name from the mother tongue.

Formed in 2015, our small team has a big reach.

We are led by founder and CEO, Uli Bethke, who is a veteran of the industry and has implemented dozens of data warehouse projects across four continents.

Over the years, we’ve assembled a team of advisors and data engineers to rival the industry’s most celebrated innovators, assisting everything from small data marts to large scale enterprises with multi-million-dollar budgets.

Sonra = innovation

When you can’t get the answers from existing data solutions, sometimes you have to create your own.

Our industry-leading data conversion tool Flexter is a great example. The solution we needed for rapid data conversion was simply not out there—so we built it.

Working on the bleeding edge of technology is considered part of the job at Sonra.

Sonra = passion

Data and passion don’t often go hand in hand but, at Sonra, they are married together.

We love what we do and get excited about new challenges.

This drives us to continuously improve and develop new solutions for clients, making it easier and more affordable to liberate data from silos and make better decisions.

Sonra = integrity

We value open and honest communication as an essential component of client relationships.

The gold-standard service we pride ourselves on is only possible because we are approachable, we listen and exchange ideas with clients, and we keep decision-makers in the loop throughout projects.

Sonra = leadership

Meet our leadership team …

Uli Bethke,

Uli has been a consultant, architect, and manager in the data industry since 2000.

He has designed and delivered data warehouses in Europe, North America, and Southeast Asia. As well as authoring several books on data integration, he is a regular speaker at international conferences and a contributor to blogs.

Uli is also VP and co-founder of DAMA Ireland, a branch of DAMA International, which is a non-profit global data management organization.

He also chairs the Hadoop User Group Ireland and tops the global Snowflake community leader board.

Get in touch with Uli:

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Maciej Kocon,

Maciek Kocon leads our Research and Development team.

He has been working in the data analytics industry since 2000. That makes him another veteran of the industry, having delivered large and complex data warehouses and big data projects in several European countries over the years.

Maciej’s great strength is his unique mix of development, leadership, and design skills.

He is a Teradata Data Warehouse Certified Master, blogger, and a regular speaker at technology conferences, and has also written and reviewed various books.

Get in touch with Maciej: